15th October 2020
Traditionally, Black Friday is the Friday immediately after Thanksgiving when retailers start the holiday shopping season. Cyber Monday is the Monday after Black Friday and was initially created to encourage consumers to shop online. Both days are focused on offering promotions, discounts and sales to consumers.
Originally, this trend emerged in the United States and meanwhile spread all around the world. This year, Black Friday will take place on November 27 and Cyber Monday on November 30 – with a predicted strong focus on online shopping impacted by the COVID-19 pandemic.
But Black Friday and Cyber Monday do not only mean great deals for everybody – these days also mean peak periods for logistics and your business.
What is the impact for your logistics?
Black Friday and Cyber Monday can become a challenge for your logistics if you don’t plan ahead of them. Your supply chain can slow down once there are delays at the port. Additionally, demand for usually slow-moving products can rise unexpectedly once they are on discount. So, start preparing your cargo for these days just now, and make sure that you are well stocked.
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